Costs for web design for a small business are determined by the type of site you choose. Template based sites, which can take as little as a few hours to create, can cost only a few hundred dollars. A fully functioning ecommerce site with maintenance web page design costs can run into the hundreds of thousands of dollars for a large company with many different product offerings. Keep in mind that the more hours a designer spends on the site, the more expensive it will be.
Several factors can increase the cost of a website. All of the following will probably add to your total estimate:
Online Marketing Services – Many web designers also incorporate online marketing techniques. Using techniques like search engine optimization (SEO) during the construction of a site can be a good idea, because content can be created that will make the site easier to find, rather than building the site and then spending money later to modify pages to include specific keywords or links. SEO for small business is a strategy where changes are made to text or the layout of web pages to increase a site’s rank on search engine pages..
Hiring a Well-known Company – Working with a reputable, well known company is a great way to ensure that the site turns out exactly the way you want, but it can be very expensive. In web design, it is often the case that you "get what you pay for," so top companies are able to charge top prices. Working with a new or start-up company can save costs, but doesn’t come with the assurance that an established reputation can provide.
All-inclusive Websites – A web design for your small business ecommerce will be much more expensive than a basic template site. While a more inclusive site will offer more features and make it easier for customers to purchase products, price will increase substantially as more programming is required.
Website design can be expensive. Keep in mind that hiring a professional graphic design company to create your small business website is the best way to make sure the site is a good investment.
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